Have You Seen This Dinosaur?


Now why do you think he ended up here?

There are many theories as to why the dinosaurs disappeared. Many creatures have gone the way of the Dodo Bird and more often than not it was because of their inability to react and adapt to changes in their environment.

When the travel industry was faced with the internet changing their business many were doomed for the tar pits. The ones that remained did so either through specialization or over the top customer service. The everyday ordinary transaction has gone online. The majority of people are now booking basic travel needs either direct with airlines like WestJet or using services like Hot Wire and Expedia.

Why has the real estate world taken longer to adapt than the travel industry? In travel it was a company dealing with a consumer. One large company can make decisions quickly and change an industry. In real estate it is a consumer to consumer transaction. Instead of one or two CEO's changing the course of an industry it is millions and millions of home owners each making the decision one at a time, as the situation arises. This no doubt has lead to the extended yet agonizing march into the pit for those not ready to adapt to a changing market place. As is with any tipping point, the closer you get to it the quicker it picks up speed. Have you noticed a change happening? Has it been picking up speed?

One can only hope that if extinction is in their future they won't feel the pain...

1 comment:

commercial real estate said...

good point, it sometimes in the matter of how we do things..