Why Waste Your Time?


"I have to pay how much in commission?"

Seriously, when you look at "The Scream" by Edvard Munch what thoughts does it conjure up? When you see the colours and the details how does it make you feel? Did you ever notice that there are actually 3 people in the painting? What about the ships on the water in the background?

Have you put as much effort into your photos as you have your description? Chances are the photos will say more than you could ever write. The old saying of "A picture is worth a 1000 words" can work for you or against you. If you have not paid enough attention to your photos it speaks volumes to your prospective buyers. Everything from the quality of the photo to the cleanliness of the room screams from the photos.

A not-so-recent article in the Globe & Mail points out the importance of good real estate photography. You have to pay attention to the entire frame as well as ensure you are seeing the entire room. You are not selling your couch or dining room set so why would that be the focus of your photo? If you do not have a wide angle lens I would suggest you allow someone else to take the photos. If the person coming to take photos of your home does not tell you to take the magnets off the fridge or that it would be best to tidy up the kids toys, why are they there? It is more than just taking a few snaps and loading them on a website.

It does not stop with just the photos either. Your virtual tours need to be top rate as well. Not like this "Real Estate Professional"...


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